Using techie language to describe the chocolate-covered candy bar in a YouTube video, Kit Kat's "chief breaks officer" makes the snack sound like a finely crafted smartphone. Dara Kerr was a senior ...
Add Yahoo as a preferred source to see more of our stories on Google. Four tall men called the Break Brothers, elegantly dressed in brown three-piece suits, personify the Kit Kat bar and protect your ...
KitKat’s newest invention isn’t a chunky bar, or an F1 car-shaped chocolate, or even a branded ice cream. It’s a KitKat ...
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Kit Kat debuts its first character-driven ad during Houston NCAA game. Meet the break brothers
Fans watching the University of Houston Cougars compete in the NCAA Men's Championship Game Monday night will also see the premiere of a new character-driven Kit Kat commercial, featuring the Break ...
Add Yahoo as a preferred source to see more of our stories on Google. Kit Kat is introducing a quartet called the Break Brothers for its first character-driven standalone brand campaign, according to ...
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How KitKat's 12 tonne loss became brand lore
KitKat's response to robbery was absolute genius.
KitKat has launched a unique "Break Mode" wrapper that blocks mobile signals, enabling users to disconnect from their devices ...
To get a clearer picture of the range of applications, Ad Age spoke with teams behind three recent account wins: Tropicana, Spectrum and Bayer.
Are you a print subscriber? Activate your account. By Tim Nudd - 3 hours 32 min ago By Gillian Follett - 3 hours 39 min ago By Ad Age and Creativity Staff - 4 hours 30 min ago By Tim Nudd - 5 hours 39 ...
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