Google is now dangling a 50% YouTube Premium discount for Google AI Pro subscribers, but the deal is limited and tied to the Google One ecosystem.The Latest Tech News, Delivered to Your Inbox

Google is sweetening is $19.99 AI Pro plan by offering users a 50% discount on a yearly YouTube Premium individual subscription.

Over the years, YouTube has evolved from a source of Rickrolls and cat videos to a platform for some of the Internet’s most popular streaming content. Today, it costs more than ever to see that content,

YouTube Premium prices are increasing across all major plans in the U.S. The individual plan now costs $15.99/month, with bigger jumps for families

YouTube now automatically holds back ads when live chat engagement peaks. Additionally, buying a Super Chat, Super Sticker, or virtual gift now earns you a personal, ad-free viewing window so you don’t miss the creator’s shoutout.

YouTube is making some changes that might affect how you share videos from the mobile app. From the app, you can finally share videos from a specific timestamp, which will make it easier to point someone to a part of a video you might want them to see while you’re on your phone.

YouTube Premium raised its individual subscription plan by $2 and its family plan by $4 on Friday, marking the latest example of "streamflation."

"We're updating the price for YouTube Premium plans in the U.S. for the first time since 2023 to continue delivering a high-quality experience that supports creators and artists on YouTube," a spokesperson said, via Business Insider.

The YouTube Premium individual plan is increasing from $13.99 to $15.99 per month, while the family plan is increasing from $22.99 to $26.99 per month.

Seth Alvo, whose YouTube channel has 2.75 million subscribers, announced in a video last week that he is now part owner of Clik Valve, which sells an alternative to presta valves.